How to Maximize Your Facebook Reach in 2024 (Explained)
When it comes to Facebook reach, you can get organic reach, viral reach, non viral reach and paid reach.
9 Most Common Branding Challenges
Branding is a dynamic and essential aspect of modern business, influencing how customers perceive, connect with, and remember a company. In a rapidly evolving marketplace, effective branding can make all the difference. However, navigating the complex landscape of branding is not without its challenges. As a business, you have to craft a compelling brand identity […]
Google Ads for Real Estate: Best Practices
If you’re a real estate business and you’re not using Google Ads, you’re missing out on a huge marketing opportunity. Advertising through Google means advertising on Google – one of the most visited websites on the internet. Every time a user makes a search, Google ads are shown to them. And, with approximately 5.4 billion […]
Google Ads 7 Tips for Fashion Brands in 2021
One of the best performing markets in the eCommerce industry is the fashion market – hands down. The best way to leverage your success is by using one of the most successful online advertising platforms – Google Ads. With approximately 5.4 billion Google searches a day, Google Ads provides the unique opportunity to get your […]
What is Shopify and How to Choose a Plan
In the online shopping cart software market, Shopify is among the best in the business. It’s is an easy to use platform that allows you to create an e-commerce website and begin selling products almost immediately. You can create and manage your store directly in Shopify, and depending on your plan, you’ll have access to […]
Guide on Managing Marketing Expenses
Most people in business experience this: you start your own business with high hopes and great ideas, but you struggle to make ends meet before long. The reason? You’re not managing your expenses properly. Funds are tight, and you need to find ways to cut costs without sacrificing the quality of your products or services. […]
Positioning in Marketing: How To Create Your Own Ocean
When it comes to marketing, your positioning is really important. It’s how clear your message is and how well you communicate it to your audience!